Google Penguin 4.0

Google Penguin 4.0

What is the Google Penguin algorithm? First launched in April 2012, Google Penguin is a component of the algorithm targeted at decreasing rankings for webspam – specifically those doing so by participating in link-related schemes that violate Google’s...
12 SEO Predictions for 2016

12 SEO Predictions for 2016

2015 was a big year for SEO, with lots of changes and some fairly big developments with respect to mobile search. So as we send off 2015, it’s time to flip the page and begin thinking about what’s to come. Below, I take my best shot at 12 of what I think...
AHrefs review: An insider look at the premium features

AHrefs review: An insider look at the premium features

About a month ago, I wrote a post on my favorite SEO tools. In that post, I mentioned the tool AHrefs and I said this, “In my experience, AHrefs is relatively similar to Majestic, though maybe not as rich with features. When choosing between the two, it’s likely...