Site speed is an often overlooked aspect of SEO. I explain why site speed is critical to UX and can be a key driver of performance...
Hello, I'm Jacob.
I'm a husband, dad, lover of mafia movies, Cleveland sports fan, part-time crooner, digital marketer, blogger, and Wordpress aficionado.
I outline how the decision to change from HTTP to HTTPS is not as black-and-white as you'd think, despite the obvious Google ranking benefits.Jacob Stoops
My extensive list of the best free and paid SEO tools, as well as some top SEO tools I'd like to try. These SEO tools are truly best-in-class!Jacob Stoops
On April 24, 2012, Google launched what is being called their Penguin Update. Per Google, this algorithmic update should impact around 3.1% of search queries and is geared towards punishing pages that have been spamming Google, while promoting “high-quality” sites in their search results.Jacob Stoops
Every month, Google releases their most recent updates to the search quality features of their algorithm via their Inside Search blog. In March, they released their most recent list of 50 algorithmic search quality changes. Any major algorithmic changes typically send SEO’s into a frenzy trying to figure out what they mean and how to adjust [...]Jacob Stoops
SEO observations from Google's recent statement on Five Common SEO Mistakes, along with practical SEO advice on how to avoid these mistakes.Jacob Stoops
I discuss the SEO impact of Google's Search Plus Your World which places heavy emphasis on Google+ and personalization of search results. There will be many far-reaching effects on both the Social and SEO games. I cover the top 5 things you will need to watch out for with Search Plus Your World in relation to SEO.Jacob Stoops