Site speed is an often overlooked aspect of SEO. I explain why site speed is critical to UX and can be a key driver of performance...
Hello, I'm Jacob.
I'm a husband, dad, lover of mafia movies, Cleveland sports fan, part-time crooner, digital marketer, blogger, and Wordpress aficionado.
Now that Google's mobile-friendly algorithm has launched, "Mobilegeddon" is officially upon us. Learn how to see if you've been impacted and how to address.Jacob Stoops
Google is rolling out their Mobile-Friendly Algorithm update in April. Learn how to see if you're at risk and how to make your site Google mobile-friendly.Jacob Stoops
On April 24, 2012, Google launched what is being called their Penguin Update. Per Google, this algorithmic update should impact around 3.1% of search queries and is geared towards punishing pages that have been spamming Google, while promoting “high-quality” sites in their search results.Jacob Stoops
Every month, Google releases their most recent updates to the search quality features of their algorithm via their Inside Search blog. In March, they released their most recent list of 50 algorithmic search quality changes. Any major algorithmic changes typically send SEO’s into a frenzy trying to figure out what they mean and how to adjust [...]Jacob Stoops
I discuss the SEO impact of Google's Search Plus Your World which places heavy emphasis on Google+ and personalization of search results. There will be many far-reaching effects on both the Social and SEO games. I cover the top 5 things you will need to watch out for with Search Plus Your World in relation to SEO.Jacob Stoops
Learn how the Google Panda update, which targets low-quality sites, will effect your site and what you can do if to stay in Google's good graces.Jacob Stoops
I detail Google's Social modifications in the SERPs in which Google hints that SEO companies should embrace social, and social folks should embrace SEO.Jacob Stoops