I chat with Joanna Galysh, Amazon Strategist at Marketplace Strategy and my former colleague at Sapient Razorfish.
Joanna is a really great young female SEO, and someone who I feel has almost gone Inception in the sense that she’s gone from SEO which at it’s heart is optimizing for search engines, to becoming an Amazon SEO.
We talk about how to optimize for Amazon, as well as ways to diversify your SEO skillset, how to use “reach” assignments to grow your expertise, the challenges of getting noticed in a large organization, and much more.
Sr. Technical SEO Manager at Search Discovery
SEO Supervisor at Publicis Sapient