Google recently launched the Penguin 4.0 algorithm update, the final update of the Penguin series. Learn about all of the key SEO components of this major update.
A list of some of the best site speed tools which are some of my favorite resources currently available, all of which I use regularly on SEO campaigns.
This tutorial will teach you how to increase site speed by reducing image file size by up to 70% in three easy steps using Photoshop and lossless image compression.
Site speed is an often overlooked aspect of SEO. I explain why site speed is critical to UX and can be a key driver of performance across devices.
I discuss why Acclerated Mobile Pages (AMP's) are going to be "big" and why the SEO industry should begin planning for AMP in the very near-future.
These e-commerce SEO tips have proven effective for me and have led to great success in driving better rankings and more revenue for e-commerce clients.
2016 is a very important year for your SEO strategy. I make predictions on some of the most important SEO trends to expect in 2016.
Learn how to optimize your robots.txt file for SEO, and why you should be closely monitoring changes to this file.
I outline how the decision to change from HTTP to HTTPS is not as black-and-white as you'd think, despite the obvious Google ranking benefits.
Follow the steps below to learn how to write a title tag for SEO that will drive higher click-through rates, support a killer SEO strategy, and that aligns to SEO best practices.